About Tresemme

A unilever shampoo product which launched their Keratine line in 2016 in Jordan. We handled the launching fashion show project which is an international practice of a backstage style fashion show, with over 11 celebrities from the middle east region along with media outlets to cover the show that ranged from local news channels such as Ro’ya TV to international names such as ET middle east and MBC style. We took care of the full project management and logistics as well as photoshoots and video shoots that were part of the campaign launching. With special thanks to XAYA design atelier for the beautiful event design they created.